Archive for the ‘Social Marketing’ Category

 

How Article Marketing Service Can Affect Your Ranking Through Social Bookmarking

Sunday, March 8th, 2009
Today, the success of online business is based on your visibility. But, if you want to get found over the internet, you need some techniques and a lot of persistence. Article marketing is one way of enhancing your visibility but there is no point in using article marketing if you don’t know how to utilize it in the best possible way. To avoid any problem, you will be better off using article marketing service offered by some professional SEO company.

If you will choose article marketing service sensibly, you will get multitudes of benefits which are covered inhere. Although you can find lots of people who believe that they can conduct an article marketing campaign on their own, but, it is not as simple as it looks. Also, it is not possible for an average Joe to keep up with the changing trends and not to mention that there are some special tricks that are developed by professional companies after years of hard work.

Why using article marketing service is a better option:

Because of the experience under their belt, professional SEO companies offering article marketing service can distinguish between the good and not-so-good directories. It is so important to determine if you are submitting to right web directories or link farms. This is an important factor which can have a big impact on your search engine ranking.

Apart from this, there is another important thing that professional article marketing service can do for you. Because of its importance, this point needs to be discussed under a separate heading.

Social bookmarking and social media optimization:

If you are reading this article, you must have already been aware of the fact that Google needs to use few methods to identify a trusted authority site. Recently, Google has handed over this duty to people who define trusted sources for Google and other search engines. That’s where the concept of social bookmarking creeps in. Some of the benefits offered by these companies are mentioned below.

•    By social bookmarking, a SEO company can get in touch with other bookmarkers to promote your site in the better way which ultimately results in better search engine placement.

•    Through social media optimization, a professional company can help you increase your visibility on social web which will always increase backlinks organically.

•    These professional companies make sure that you get such website which may easily be coneccted with social communities through comments, RSS feeds, blogs or forums.

If you will try to deal with this aspect of SEO on your own, you will never be able to achieve better results as it takes a lot to provide people something to talk about your website on regular basis.

So, when it comes to article marketing, you must never try to be a jack of all trade. A slight mistake will ruin all your efforts. It is because of these complications which are not visible to a layman that a professional SEO company should be consulted with. Since they offer affordable SEO services along with all the benefits mentioned above, you can always trust them. So, if you are thinking to handle article marketing all by yourself, you better think again!

By: Cleva Smith

About the Author:

Cleva Smith is an expert author who helps in article marketing for SEO Peace, an established and professional SEO company that offers affordable SEO services including social bookmarking, manual directory submissions, contextual link building service, article marketing service and more. To know more about the services, please visit SEO-Peace.com

 

Automatic Social Bookmarking Software - is it for You?

Saturday, March 7th, 2009
Anyone wishing to fully optimise their own website effectively and quickly may turn to some kind of automatic social bookmarking software but is that ethical? After battling with the pro’s and cons for the implementation of this software to further promote by own website, I thought about this question and decided that being ethical was a personal choice….and my choice was to use this type of tool.

Why did I decide to use Automatic Social Bookmarking Software?

Because to coin an old phrase ‘time is money’ and I wanted to spend more time doing the more important things to build my business….earning money. Social bookmarking was taking up far too much of my time and I couldn’t see a way out of this other than to try an automated approach.

Being highly sceptical about the capability of such a piece of software I decided to research various products and found the list shortened to just a few. Next step was to understand…

What it could do and how

Each product offered similar services but approached these in slightly different ways. For example all products submitted bookmarks on your behalf but only a couple opened accounts on each website for you also. This account creation option was important to me and therefore the list reduced even further leaving only those that could create accounts and submit bookmarks remaining.

Now submitting bookmarks isn’t that straight forward, you have to spin your descriptions, titles and tags to appear unique at the same time as being highly relevant to your article or web page. So it was also critical that I found a product that could offer this facility.

Nearing a conclusion to my decision making I had to consider one final thing…

What are the repercussions of using such software…if any?

Well the immediate concern is…’will my site, web page or article be identified as SPAM’. For me the software had to guarantee this would not happen if I used their program. I’m happy to say that after numerous times using my chosen software I have found it to be highly effective but more importantly SPAM free and this is because my bookmarks are laser targeted to my keyword and content on my own website.

In short my ethical or unethical use of this software has allowed me to optimise my sites quicker at the same time and giving me the freedom to enjoy the more interesting aspects of building a business online….so ‘Is Automatic Social Bookmarking Software Ethical? Maybe or maybe not…is it massively effective? YES.

Find out more information on Automatic Social Bookmarking read my review



By: Jewel

About the Author:

Mike Jewel was an aspiring online entrepreneur…now he is an experienced online entrepreneur. Design your own income at http://www.sparksinterest.com



 

Developing Your Link Popularity With Social Bookmarking Submissions

Wednesday, March 4th, 2009
As every Internet marketer knows, there are two parts to SEO. The first part is easy… you optimise your website content with relevant targeted keywords. However, the second part is a bit more difficult and a lot more time consuming as it involves developing your websites link popularity.

What is link popularity?

Simply defined, link popularity is the development of links from external websites that link to a page on your site. The total number of links recognised by search engines is a major a factor that is used to determine your overall position in the search engine results.

Now, before the days of Web 2.0, link popularity could only be achieved through link exchanges, online advertising or the hope that another webmaster would see value in promoting your site. However, due to the huge growth and popularity of social networking websites, developing your link popularity can be as simple as joining a social bookmarking network.

How does social bookmarking work?

Basically, tags (links) are created via a social book markings submission page. These tags point to the websites you are promoting. If your site is interesting, other members within the network will add them to their own personal list of social book markings. In addition, they may give the tags a high rating, which gives them even more exposure.

How does social bookmarking help improve a websites link popularity?

Every time a website is bookmarked, a one way link is created to your site. Most social bookmarking websites have high page rank scores and are considered to be authority sites in the eyes of the search engines. This results in your bookmarks being indexed very quickly and the relevant back link will be added to your overall link count.

However, for these links to be successful you will need to make sure that your social book markings submissions contain relevant, targeted keywords within the anchor text You should also be careful not to spam. Since you are only given around 100 or so words to describe your site, you should only include your keyword one time. If you do it any more than that, other members within the social bookmarking network may flag your submission. And if this happens too often, you put your account at risk of being suspended or even worse… deleted. So, just avoid the temptation all together.

Social bookmarking offers a cost effective method to improve the link popularity of any website

In conclusion, social bookmarking offers a unique way of improving the link popularity for your website. Of course, it will never take the place of old-fashioned methods, but if you want a quick boost in traffic, it can be highly effective. Plus, unlike other SEO options, social bookmarking doesn’t cost a penny to implement. On top of that, it works immediately. You won’t have to wait months or even days to see traffic rushing into your website. Basically, after you submit your tags, everything is ready to go.



By: Robert Smith

About the Author:

Robert Smith has over 5 years experience in online marketing and search engine optimisation. He is the owner of Get On Fast, a specialist online marketing agency, based in Cambridgeshire, United Kingdom.

Visit our website for further information on Social Bookmarking or, to discover how search engines rate your website, request our FREE Web Site Analysis report.



 

Increase Social Bookmarking on Your Blog by 200% With These Magic Words

Tuesday, March 3rd, 2009
There is one simple blog marketing tip that I know of that is very simple to implement and at the same time appears to be very effective. It is a technique that I have been constantly using which seems to be significantly increasing the number of times that people socially bookmark my blog posts. You see, people are in the habit of placing icons on their blogs and websites that allow people to bookmark the content through different social bookmarking websites such as Delicious, Furl, Yahoo Bookmarks, etc. Needless to say, this is a really great idea! The more your blog and/or website is bookmarked, the more exposure your business will get across the web.

Now, just the simple act of placing those icons doesn’t mean that people will go ahead and bookmark your site. Your chances are a lot higher with those icons, but it still takes someone a little bit of effort to go ahead and decide to bookmark your website. But what I have seen some people do on their blogs to increase bookmarking is probably the most effective thing discussed thus far!

So what have a select few been doing? Well, people have been using the “magic words” in order to increase bookmarking. Most of the time, this doesn’t even come through an elaborate use of these magic words. Sometimes I will see people simply say “Please Bookmark,” and then supply the icons at the end of the blog post. Now, most people wouldn’t find these words particularly interesting, but the first time I saw somebody do this it reminded me of an effective technique that people use in video marketing.

You see, in video marketing a lot of people will ask people at the end of their videos to simply rank, comment, or share the video with other people. It is not odd to see a video with this type of request to have 1 out of 30 viewers rank the video. When comparing these numbers to videos that don’t ask you to rank, comment, or share the video, many of these videos struggle to get 1 out of 200 people to rank the video, and it may sound silly of me to suggest this, but I think the reason why is that people are a lot more likely to rank a video if you simply just ask them to do so!

So, what does this mean for a blog or website? Yes folks! I am suggesting that if you simply ask people kindly to bookmark your blog, then they will be a whole lot more likely to do it than if you had just provided them with the social bookmarking links.

Now, my hypothesis is that if your blog post has some really great content, and THEN you ask them to bookmark your page, you will probably have the highest chances of people bookmarking your webpage. I believe that if people feel like that you provided them with that great content, then they might even feel like that they owe you the favor to simply bookmark your webpage. And if you get enough people to do this, then you will get even more and more free traffic to your website. And it will all be because you remembered to say the magic words!



By: Daniel Pereira

About the Author:

Daniel Pereira is an expert at driving free traffic to your website. For 2 free eBooks, free weekly conference calls, and a free mini course, just head on over to http://www.TheFreeTrafficFormula.com . You can also visit “The Free Traffic Blog” at http://www.TheFreeTrafficFormula.com/blog for more free information.



 

Social Bookmarking Services: Leveraging Social Bookmarking Sites for Traffic and Back Links

Tuesday, March 3rd, 2009
Social Bookmarking websites rely on the democratic nature of the web to structure information in such a way that is easily digestible and requires less effort than before. Such sites, including reddit.com, netscape.com and digg.com allow their massive user base to vote on web pages and as those web pages gain more votes, their position in the site increases. As a marketing tool, the power of such websites is threefold. On one level you gain direct traffic from the sites that are linking to you, on another level you gain brand exposure and acknowledgement that you are an accredited website, while on the third level you increase your websites position in the search engines through the links that you attain from the social bookmarking and other sites that may link to your webpage after seeing it there. The linking part is the most important bi-product of social bookmarking services; the other advantages are just ancillary.

A social bookmarking company will work with you to identify the most important pages on your website, then they will gain links for those pages from social bookmarking websites. They will ensure that your content gets submitted with appropriate anchor text to your website, and inside the correct category of the social bookmarking site, ensuring that you gain maximum exposure and optimum benefit from the links that they attain. A social bookmarking service provider will also maintain a list of social bookmarking sites through which to submit your website, and they will most likely update this regularly to ensure that your website and internal pages are always being submitted to the sites that pass the most link equity and that have large enough user bases to add value to your website.

When working with a social bookmarking provider, it is imperative that the company employs only manual techniques in promoting your website. Should you work with a provider that uses software as part of their process of promoting your site, then not only will your links be removed from the sites, your domain will also be banned; meaning that your chances of being able to leverage bookmarking sites will be removed indefinitely: giving your competitors a clear competitive advantage going into the future. Professional bookmarking companies will have registered and trusted accounts on bookmarking sites, and will not attempt to provide multiple votes from the same IP address in an attempt to game the algorithm of the sites.

When looking for a bookmarking service you should look for a company that has experience in either search engine optimization or submission services and find out if they have evolved their offerings to allow their clients to gain a competitive advantage through leveraging social bookmarking sites. Because social bookmarking is such a new and fast moving space; companies specializing specifically in social bookmarking sites have yet to gain any traction in the marketplace. Those that have thus far have attempted to use software to increase margins, however have done so at the detriment of their offerings.

By: Guna seelan

About the Author:

Internet investigator Guna Seelan offer spam free manual social bookmarking service to high PR sites and provide you one way links at the lowest rates with screenshot confirmation. More works by the writer on the subject of social bookmarking can be found on www.submitinme.com.